Our Story

Hi, we’re Lily and Margaret – Tennessee-raised sisters and lifelong paper lovers with a soft spot for Southern design.

Lilypad began when Lily designed a few custom stationery sets for friends and family – one of her first projects was Margaret’s save the dates! As word spread, she decided it was time to share her love for pattern and color with more people, and Lilypad Design Co. was born.

Margaret has cheered Lilypad on from day one, but in 2025 Lily convinced her to make it official. Guided by a common style, Lily’s the creative force behind the designs, while Margaret runs all things operations and marketing.

We hope Lilypad brings a bit of joy and beauty to your life. We’re grateful you’re here!